The Best marketing mortgage Articles on WineHow to Use Email and SMS Marketing from the same Database and get superior results.
Do you ask for the email address of everyone you meet?
And their permission to send them your stuff on a regular basis?
If you haven't ingrained this habit yet you are missing out on heaps of $$$!
And spam issues aside, email marketing is still a killer application.
Teamed up with SMS, it is very hard to beat for the price.
Let's see how really switched on businesses use both to make a motzah.
The original email/SMS system was created around 5 years ago to service
the dance party market in Southern California. Then, ravers had to stay one step
ahead of authorities, so party notifications were very time sensitive, often being
just a couple of hours before start time.
Email and SMS was used from the one database.
Fast forward to now, and Murgent.com.au is to my knowledge still the only bundled
email/sms provider that can construct campaigns using a common (web based) database.
Here are some applications to get the juices flowing.
-----------------------------------------------------------------
Say you operate a restaurant. You have been diligently collecting names and contact
details for your VIP Club.
Tonight looks like it's going to be a bit slow. It's 3:00 pm on Tuesday afternoon.
You go to the computer and create an SMS message "Special VIP deal, tonight only,
book by 6:00 or miss out - every booking gets a free bottle of wine worth $20. Go on,
give her a surprise."
You create a list of 50 VIP's and send the message out. As long as their mobile phone is
on, they will get the note within 30 seconds of the send. It will be delivered,
because the network guarantees delivery.
By 5:00 you are booked out. Cost?
5 minutes of your time, $6.75 for 50 SMS messages, plus the wholesale cost of each
bottle of wine.
-----------------------------------------------------------------
Here is a problem looking for a solution.
Research has found that around 1 in 5 optin emails still get filtered out by nanny
state ISP's who think adults shouldn't think for themselves about what they want to
read.
How does this affect you if you have an optin database of 500 folks who really want
to read your stuff?
Statistically 100 will never see your message.
Frightening when you figure what it cost to get those names in the first place?
You have a monthly email newsletter which goes out to your whole database.
But you are worried that some of your clients don't get it, because of spam filters
on their ISP.
Most folks don't know what a whitelist is, or how to set it up.
So...
Your database is 500, and you really treasure the bond you have with your prospects
and clients.
They like you too.
When the email goes out, an SMS goes out too.
"Hi Frank, I just sent your copy by email of the Silver Bullet e-newsletter. If you
don't have it please call so we can fix your spam filter - Rick"
Hard cost for 500 SMS messages?
$67.50
It's peanuts for marketing that makes sure folks actually read at least ONE of your
marketing
pieces i.e. the SMS message.
Do you see the power this can give you?
How often do you have a special deal for selected clients?
Need to fill up numbers because you're short at a function?
There are heaps of other applications for SMS and email combined.
If you take the free trip at Murgent.com.au please tell them that I sent you.
And yeah if you become a paying client, I get a bit of cash too.
So what, you've now got a tool that gives you a very large edge which absolutley
no-one knows about.
Yet...
Life's short, so make it fun and profitable.
Rick Rakauskas
And their permission to send them your stuff on a regular basis?
If you haven't ingrained this habit yet you are missing out on heaps of $$$!
And spam issues aside, email marketing is still a killer application.
Teamed up with SMS, it is very hard to beat for the price.
Let's see how really switched on businesses use both to make a motzah.
The original email/SMS system was created around 5 years ago to service
the dance party market in Southern California. Then, ravers had to stay one step
ahead of authorities, so party notifications were very time sensitive, often being
just a couple of hours before start time.
Email and SMS was used from the one database.
Fast forward to now, and Murgent.com.au is to my knowledge still the only bundled
email/sms provider that can construct campaigns using a common (web based) database.
Here are some applications to get the juices flowing.
-----------------------------------------------------------------
Say you operate a restaurant. You have been diligently collecting names and contact
details for your VIP Club.
Tonight looks like it's going to be a bit slow. It's 3:00 pm on Tuesday afternoon.
You go to the computer and create an SMS message "Special VIP deal, tonight only,
book by 6:00 or miss out - every booking gets a free bottle of wine worth $20. Go on,
give her a surprise."
You create a list of 50 VIP's and send the message out. As long as their mobile phone is
on, they will get the note within 30 seconds of the send. It will be delivered,
because the network guarantees delivery.
By 5:00 you are booked out. Cost?
5 minutes of your time, $6.75 for 50 SMS messages, plus the wholesale cost of each
bottle of wine.
-----------------------------------------------------------------
Here is a problem looking for a solution.
Research has found that around 1 in 5 optin emails still get filtered out by nanny
state ISP's who think adults shouldn't think for themselves about what they want to
read.
How does this affect you if you have an optin database of 500 folks who really want
to read your stuff?
Statistically 100 will never see your message.
Frightening when you figure what it cost to get those names in the first place?
You have a monthly email newsletter which goes out to your whole database.
But you are worried that some of your clients don't get it, because of spam filters
on their ISP.
Most folks don't know what a whitelist is, or how to set it up.
So...
Your database is 500, and you really treasure the bond you have with your prospects
and clients.
They like you too.
When the email goes out, an SMS goes out too.
"Hi Frank, I just sent your copy by email of the Silver Bullet e-newsletter. If you
don't have it please call so we can fix your spam filter - Rick"
Hard cost for 500 SMS messages?
$67.50
It's peanuts for marketing that makes sure folks actually read at least ONE of your
marketing
pieces i.e. the SMS message.
Do you see the power this can give you?
How often do you have a special deal for selected clients?
Need to fill up numbers because you're short at a function?
There are heaps of other applications for SMS and email combined.
If you take the free trip at Murgent.com.au please tell them that I sent you.
And yeah if you become a paying client, I get a bit of cash too.
So what, you've now got a tool that gives you a very large edge which absolutley
no-one knows about.
Yet...
Life's short, so make it fun and profitable.
Rick Rakauskas
ABOUT THE AUTHOR
Rick Rakauskas is a marketer and direct response copywriter in Australia. His clients love his eclectic problem solving approach. How can a Feng Shui consultant JV with a financial planner so both get results? www.cashmagnetics.com
"...the right words delivered to the right audience... every time"
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Recommended marketing mortgage ItemsSharpened Wire Dart Kit -100 piece kit
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World #B-6A1 1500W Orig Disc Heater
World #B-6A1 1500W Orig Disc Heater
Pelonis, 1500W, 5200 BTU's, Original Disc Heater, 4 Ceramic Disc Heating Elements, Original Brown Box Design, Electronic Temperature Control, Power On Indicator Lamp, Safety Tip Over ShutOff, Steel Cabinet, 120V.
Customer Review: heater
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Customer Review: Pelonis Disc Furnace
The Pelonis Disc Furnace is the most efficient and safest small space heater ever built. Dispite their small size, they can easily heat a large room.
3D Marketing Jeff Gordon Dental Floss - 2 Pack
3D Marketing Jeff Gordon Dental Floss - 2 Pack
The two pack of Jeff Gordon dental floss will help make good oral hygiene fun. Each officially licensed Jeff Gordon race car contains 43.7 yards of easy to use floss, which is soft on your fingertips and gums.
Death Ring
Death Ring
Customer Review: Some decent fight scenes but a story that is just urging you not to finish the movie
I am guessing this movie was made at the same time as 'Shanghai 13' or a week or two after. It has pretty much the same cast. Cameos by Chen Kuan Tai, Ti Lung, Chen Sing, and Lu Feng. The lead in the movie is Lee Chung Yat who was the kicker in 'Shanghai 13' that fights Chi Kuan-Chun and gets "a few bruises" from his claw. He is an amazing performer and this movie was worth a watch, at least for me just to see him in a starring role.
Now the story. Wow. While it doesn't make a lot of sense, it really is just completely stupid. I wish I could tell you what is going on. There is a beginning and an end to this movie as far as I can tell but the hour in between is just stupidity. The story is truely as badly done as possible. I liked the inclusion of Thai kickboxing and this is a movie you may enjoy watching once for the fight scenes but it is very doubtful you would ever watch it again. It would just be way too painful to sit through. 'Shanghai 13' was great because the story made sense but they didn't focus on it. The fighting was the only thing that mattered in that movie and there was plenty of it. In 'Death Ring' they ONLY focus on the mindless story and the movie just starts falling apart as it begins. I don't mind plot driven movies but yu need an actual plot. Even if it isn't it can still be exciting but this movie is just a tragedy of filmmaking.
As far as the fights go almost all of them are good. The fights in the ring are probably the worst. Nothing spectacular but Lu Feng shows up at the end to finish the plot they started. The same plot they didn't do anything with for over an hour. Overall, ths movie was probably about 50-60 minutes too long and it is not recommended even for fans of the genre. 1.5/5
Picture is full screened and decent quality. It gets a bit blurry a couple of times but it is still acceptable. Commentary from Ric Myers is Ok but I have heard him too many times and he just repeats stuff from all his other commentaries. He actually says that if you are watching the movie for the first time with the commentary on then just leave it on. I actually agree with him on that. There is really no point in watching the movie but Myer's commentary mildly helps. If you have never heard his commentaries before then you will probably find it enjoyable. After hearing at least 20 of his commentaries I have to say it is actually one of his very best. The only problem is he still makes stupid mistakes riddled throughout his entire ramble. This is not new of course. He always makes uncounted mistakes in every comentary. When speaking about the Venoms for instance, he incorrectly says that 'Kid With the Golden Arm' is a movie where people just fly around at will like all of these novel to screen movies that take place in the martial world. He also says that '2 Champions of Shaolin' had 2 Venoms in it. It would be nice if he had actually seen these movies because people obviously know that 4 Venoms were in '2 Champions of Shaolin'.
Customer Review: A Mistake (A Big One)
The only redeeming thing about this DVD (not the movie) is the audio track by Ric Meyers it was very insightful I would give that track 5 stars. Enough said!!!
Lewis Black - Luther Burbank Performing Arts Center Blues
Lewis Black - Luther Burbank Performing Arts Center Blues
As "America's Foremost Commentator On Everything", Black is a weekly political commentator on Comedy Central's "The Daily Show With Jon Stewart", and has starred in four top-rated comedy specials for the network. He's one of the nation's top stand-up comics and has done numerous films and television appearances. Recently, he's been touring constantly to packed theaters on his "Rules Of Enragement" tour, having finished a series of dates with Dave Attell and Mitch Hedberg. This CD catches him live at the Luther Burbank PAC.
Customer Review: Lewis Black-Luther Burbank Performing Arts Center Blues
I actually didn't buy the CD for me but for a gift for my dad who loves Lewis Black. I really like him also. I have asked him how the CD was and he said it was good. He didn't say it was really good but good seems to be a pretty good review in my opinion. Also in my opinion I don't think there is anything that Lewis Black does that could be bad.
Customer Review: The Good News -- this is almost completely new material and has not been duplicated much on his other CDs and DVDs.
I own all of Lewis Black's DVDs and CDs, and I am also a big fan of his material on The Daily Show. That said, this is definitely his best CD that he's done.
First, I will have to rebut some of the reviews here -- this is not recycled material. Yes, there are a couple of Superbowl jokes that were reused from The End of the Universe and his 2002 Comedy Central Presents special, and yes, his "civics book" joke was reused from Rules of Enragement. However, those jokes have actually been far more refined in this CD.
Also, the first 8 tracks (with the exception of Gay Marriage) deal with the Superbowl Halftime 2004, and nowhere will you find any of this on any of his other CDs or DVDs. The thing with his other CDs is that if you have all h is material, you'll see it all recycled. The White Album is like his 1998 and 2000 Comedy Central specials. The End of the Universe is like his 2002 special. Rules of Enragement is like Black on Broadway, and Carnegie Hall is like Red White and Screwed. You'll find a lot of new material on all of this, yes, but a significant chunk of the pairs I put up have similar jokes in each. Not so with Luther Burbank. This is the only CD of his that I laughed the whole way through, since I rarely ever stopped and thought, "Wait, I've heard this before." If you've seen all he's done on TV, you will barely recognize any of the material on here. That includes his "Iraq, An Idiots Delight" portion. On Rules of Enragement, he talks about it for a good amount of time. On this, he has about 17 minutes dedicated to it, and besides his "civics book" joke, you'll never hear any of this anywhere else. Funny stuff. Wait until he rips on Rumsfeld!
That said, his jokes are hysterical. Wait until you see his rant on gay marriage and Bush's proposed constitutional amendment. When he talks about the Constitution after that, you are going to roll on the ground laughing. While he sometimes, though rarely, misses the mark on some of his other merchandise (the latter half of Red White and Screwed is a good example of this), he never seems to miss a beat here, constantly churning out wit like it was nobody's business.
This is a must-buy. If you are diving into his works and want a CD of his, this should be the first one you get.
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DTCC Provides New Online Access Tool to Insurance CustomersTue, 25 Nov 2008 16:07:57 GMT
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Cost Per Clicks Down In OctoberMon, 24 Nov 2008 03:38:47 -0800
As reported by ClickZ, the average cost-per-click across the major search engines, declined between September and October in six of the seven vertical categories tracked by Efficient Frontier. According to Efficient Frontier’s data (provided to it by multiple advertisers), the average cost per click fell in the Total Finance, Insurance, Travel, Automotive, Retail and Dating categories. It increased by just 1 percent in the Mortgage category. In particular, the average cost per click in Total